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Milorganite Advertising

Key Advertising Statements

General
  • Organic nitrogen fertilizer
  • Environmentally friendly – resists leaching
  • Exceeds EPA’s “Exceptional Quality” standards
  • It’s easy, and it works here, there, everywhere!
Seasons
  • Late spring – Provides excellent color and helps develop strong root system.
  • Late summer – Helps lawns recover from summer stress damage.
  • Late fall – Great winterizer and ensures early spring green-up.
Non-Burning
  • Non-Burning – Foolproof application. No need to water in!
  • Slow Release – Provides uniform growth and a well-established root system
  • Rich in Iron – Provides a rich green color and maintains it over periods of heat stress
Fall
  • Early spring green-up
  • Builds strong root development
  • Slow-release nitrogen helps prepare the grass for winter
  • No need to water in
Iron Rich
  • Greens plants without excessive growth
  • Maintains color longer during heat stress
  • Will not stain concrete or decorative stone-work
  • Apply in hot/dry weather without harming leaves or roots

Ad Slicks

Unacceptable Statements

No references to Milorganite as a deer deterrent. As of this time we are not registered as a pesticide, but have started the process. We will notify our distributors of the results.

In the past, regulators allowed Milorganite to be called a “Natural Organic Fertilizer.” However, current regulations do not allow this because the iron in Milorganite is not naturally or organically based. Therefore, the term “Organic Nitrogen Fertilizer” more accurately describes our product. This is due to state regulators enforcing accuracy on the labeling process.

Sample Milorganite Ad Slicks

Fall is a good time to winterize
Growing beautiful lawns, trees, shrubs, and flowers
Help your lawn maintain that dark green color
How does your garden grow
The organic nitrogen fertilizer

Milorganite   ~   260 W. Seeboth Street, Milwaukee, WI 53204   ~   (800) 304-6204

info@milorganite.com

©2008 Milorganite All Rights Reserved.